ACID THERAPY
The professional acidifying treatment for coloured and chemically treated hair.
Developed with an innovative formulation that combines a special acidic pH technology with a rich complex of natural active ingredients with a protective, antioxidant and anti-pollution effect.
ACID THERAPY
The professional acidifying treatment for coloured and chemically treated hair.
Developed with an innovative formulation that combines a special acidic pH technology with a rich complex of natural active ingredients with a protective, antioxidant and anti-pollution effect.
MAXIMA ACID THERAPY SHAMPOO
COLOR PROTECTION SHAMPOO for colored and treated hair
Features
Maxima Acid Therapy Shampoo – Specific for stabilizing the pH of the skin and hair fiber immediately after the coloring and bleaching treatment:
• eliminates traces of alkalinity from the scalp and hair
• helps preserve the natural hydro-lipid mantle of the scalp and hair
• fixes the coloring pigments inside the hair fiber, closing and realigning the scales
• seals the bark preventing dehydration
• softens, moisturizes and gives radiance
I’M GREEN™ bio-based polyethylene

MAXIMA ACID THERAPY MASK
COLOR PROTECTION MASK for colored and treated hair
Features
Maxima Acid Therapy Mask – Ideal for stabilizing the natural pH of the hair fiber immediately after the coloring and bleaching treatment:
• restores hydration, restoring elasticity and firmness to the hair
• the acidic pH seals the cuticles by fixing the coloring pigments inside the hair fiber
• covers the shaft with a protective film against external
agents
• amplifies the intensity and brilliance of the color
• Gives softness and discipline
I’M GREEN™ bio-based polyethylene

MAXIMA ACID THERAPY INSTANT FINISH FLUID
SILKY AND PROTECTIVE FLUID
Features
Maxima Acid Therapy Instant Finish Fluid – Silky fluid with a light and dry texture that renews the natural beauty of the hair and protects the color over time. Formulated with Açai oil, vitamin E and sunflower phytoceramides, it has a protective, anti-oxidant and anti-pollution action. It contains a UV filter that protects against the harmful action of the sun’s rays. It is the essential final treatment for all treated hair:
• instantly gives shine and softness, without greasing or weighing down
• creates a protective barrier against all external
agents
• makes the hair silky and easy to comb
• facilitates brushing and styling
• protects the color from fading
• gives an extraordinary and immediate shine effect

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